bleach + tone
Going platinum transcends mere hair color…
it is an audacious declaration of elegance and sophistication. At ROGUE & PURE CO, we understand that the platinum journey is a lifestyle choice, one that demands meticulous care, unparalleled expertise, and flawless execution.
Whether your aspirations lean towards the purest white or delicate pastel shades, our specialists are equipped to deliver exquisite results that resonate with your vision. We prioritize the health and integrity of your hair, ensuring a soft, radiant finish that reflects your discerning taste. a platinum experience that is as refined as it is transformative. platinum perfection begins here.
Going lighter ESPECIALLY PLATINUM, is a custom designed service that requires care and time to be executed to perfection. We believe in maintaining the integrity OF the hair throughout the whole process.
ORGANIC NATURAL FAIR TRADE INGREDIENTS AMONNIA FREE PPD FREE SULFATE FREE PEG, PP&G, & BG FREE EDTA FREE SLS & SLES FREE. PETROLATUM FREE. PARABEN FREE NO ARTIFICIAL FRAGRANCES
PLATINUM RETOUCH 225+
This is for platinum maintenance. Generally not more than 1.5 inch root. A longer root requires more time to lighten and will be a different service. Prices are base prices. Toning and bond building treatment is additional cost if needed.
VIRGIN DOUBLE PROCESS 845+
When you have decided to go platinum for the first time and have dark to black uncolored hair this service is for you. Establishing this level of lightening is a delicate and lengthy process. Be prepared to be in the salon for a longer than average appointment sometimes all day. Very long or thicker than average hair may have additional cost. This kind of service is only started at the beginning of the day. REQUIRED… PLEASE fill out the info form BELOW and include photos prior to your appointment.
DESIGNER PLATINUM CARD 475+
when your roots have grown past the typical length for a typical platinum retouch, anything past the 2 inch mark but below 4 inches. Once the growth has reach this length it takes more precise placement with foils, as well as more processing time to achieve the correct amount of lift. Prices are base prices. Toning and bond building treatment is additional cost if needed.
VIRGIN PLATINUM CARD 650+
The transformation! This is when you have taken the plunge and decided to go platinum. Specifically for those without previous color on your hair. The form below is required to be submitted with a photo of your hair and the desired color prior to appointment. In the case of very long or overly thick hair additional cost may be applicable. Prices are base prices. Toning and bond building treatment is additional cost if needed.
